NIKE HOUSE OF HOOPS X ALL STAR WEEKEND 2020

Leveraging the brief provided by the Nike team, designed and collaborated with the team to add storytelling elements to the existing space that enhances the visitor experience and integrates seamlessly into existing programming.

SERVICE

Graphic, experiential, and set design

CLIENT

Recess Studios

YEAR

2020

Drop Wall
Drop Wall

FOOTWEAR DROPWALL

Increased excitement in the line area and furthered the product story by incorporating cubby backdrops that enhanced the visitor experience along the drop wall. 

 

PROPPING

Created mood boards inspired by each shoe's VC and pulled inspirational props that laddered back into each shoe's story. The production assistant then remotely used these as a styling guide while on location.

Additional on-site photos will be added once they are made available.

LEBRON 17 MONSTARS
LEBRON 17 MONSTARS
PG4 GATORADE
PG4 GATORADE
AIR JORDAN 3 ‘RETRO U’
AIR JORDAN 3 ‘RETRO U’
EMPLOYEE OF THE MONTH
EMPLOYEE OF THE MONTH
AJ1 WOMEN’S HI OG
AJ1 WOMEN’S HI OG
WHY NOT ZER0.3
WHY NOT ZER0.3

1/1