NORTHCOAST MUSIC FESTIVAL
NORTHCOAST MUSIC FESTIVAL
BRANDING
Objective: Merge existing graphics with new elements to create a fresh approach to the festival's branding.
Deliverables: Logo update, website design, branding guidelines, flyer design.
BRANDING
Objective: Merge existing graphics with new elements to create a fresh approach to the festival's branding.
Deliverables: Logo update, website design, branding guidelines, flyer design.
KELIS x Daily Harvest
In honor of Earth Month, lead the art direction and styling for this music video featuring Kelis, set on her home farm in Temecula, California. This piece worked as a jumping off point for the rest of the Eat The Solution campaign.
SERVICE
Lead Art Direction / Styling
COMPANY
Daily Harvest
YEAR
2022
The spot was storyboarded to feel as if it could have been executed in one take. This meant that each shot had to be carefully planned and choreographed to make the edit as seamless as possible.
THE STYLING
Using fruit as form, we styled fruits and veg in unexpected ways throughout the shoot. These tones also inspire the styling throughout the piece as well.