Sweet is Served.

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Sweet is Served.

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Scratch and "Scoop" Direct Mailer
Scratch and "Scoop" Direct Mailer

Scratch and scoop to experience the aroma of Dreyer's Coffee and Cookies ice cream.

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Sweet is Served.

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DREYERS

Client: Dreyer's

 

Insight/Problem: Dreyer's offers a variety of dessert flavors that consumers may not be aware of.

 

Concept/Solution:  Using a twisted visual, show Dreyer's ice cream literally morphed into the shape of their flavor. 

 

EMAIL DESIGN

Designed and coded announcement emailer for the new flavors utilizing the established creative.

 

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